The Rays announced today that 146 of their games will be televised.
I know it's not as simple as this, but I wouldn't mind if some local cable company (mainly my home provider) cleared, say, channel 99 for those games. They'd draw more viewers here than the NHL.
Last year, I listened to a Rays game while driving to Jacksonville for the start of the Biscuits' playoff series. After I checked into the hotel, Fox Sports Net Florida started a replay of the game. I kept one eye on the game, despite having just listened to it, while finishing some work I had to do.